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Thursday, October 20, 2011

All Your Searches Will Soon Be Encrypted By Google


If you feel a bit queasy while sending in shady search queries, then there is a good news for you that Google is soon going to encrypt searches. Only after a few weeks, users who are signed into their Google account would be directed to the HTTPS search page for secure searches.

According to Google this thing would be extremely beneficial for those people who do searches from public Wi-Fi networks. SSL encryption has always been used in banking and other financial sites, but now we see it being implemented in many other ways too. For example, most of the email service now use SSL as the default view.

Websites that get clicks from searches will still be able to see a list of aggregated search terms that brought them viewers, but they will not get to see the information about individual clicks. If you don’t have a Google account, but still want to search this way then you can manually navigate to the HTTPS google site.

[source]
Posted: 18 Oct 2011 06:46 PM PDT
There is no doubt that apps for smartphones, whether they be traditional or prepaid phones, are becoming incredibly popular and highly important. Smartphone usage is only expect to grow exponentially in the next few years, and more and more individuals are turning to their apps to guide them through and entertain them in their daily lives. For web developers, this means choosing to switch gears and start developing apps that have the potential to be highly lucrative.



However, developing apps isn't so easy. Most web developers lack business savvy which can become prohibitive when trying to get your app picked up. Never fear, there are a few easy tips any app developer can follow to make obtaining success in the app development process easier:

Learn Layman's Terms

Business professionals are business professionals, not tech-speak gurus. Don't expect them to understand the tech terms that you have based your entire career around. In fact, speaking in only tech terms is a great way to get quickly dismissed. To better your odds, learn how to adequately convey your idea in layman's terms. Not only will your pitch make the company you are working for more likely to pick up your idea, but it will also make the entire transaction run more smoothly.

Simplicity is Golden

One of the biggest issues that app developers run into is complexity. Once apps begin to come together, the tend to seem very simplistic and have been an easy design. It is this simplicity that should be sought after. Unfortunately, many see that simplicity as a reason to add only more complex features to an app. While making an app more complicated may increase its functionality, it often just makes it a mess and way to complicated for users. Always try to keep apps as user friendly and as simple as possible. Not only will it be easier to design, but it will be easier to use – which will more likely make it a hit.

Know Your Limits

Business owners don't often know how much is too much design, and you often have to let them know when enough is enough. Never be afraid to tell a client that adding that other additional feature will destroy the app or slow it down so much that it might as well not exist. They hired you to be their expert, and although they may continue to make absurd request, will most likely respect the boundaries you set in place because of your professional expertise.

Smartphone app design is only going to continue to grow in popularity. The field is already incredibly competitive; however, if an app designer also knows how to be an effective business man or woman, he or she will most likely be able to achieve success and stay ahead of other designer desperately seeking to develop the next Angry Birds.

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